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      • New
      • Women
        • Tees
        • Long Sleeve
        • Sleeveless
        • Sweaters
        • Bottoms
        • VINTAGE
      • Men
        • Tees
        • Long Sleeve
        • Sweatshirts
        • Bottoms
        • Under $30
        • VINTAGE
      • Kids
        • Toddler
        • Infant
        • VINTAGE
      • Hats
      • ON DEMAND
      • Mercantile
      Lake Effect Co
      • Chase More Sunsets
      • Lake Day
      • SO COLD
      Home / EARTH LOVE CLEARANCE
      We've gone around in circles with inventory in the last two years. It seems that every time we go all in on sourcing with 100% eco integrity, a partner goes out of business or a pandemic happens that limits our access. As these eco-manufacturers ramp up, they create hefty minimum order quantities that create a barrier for us to buy in. People and businesses are allowed to shift gears and have their own preferences, but it's no longer sitting right with us to purchase gear that's not fully, verifiably responsibly sourced. 5% recycled material? Not going to cut it. WRAP certified, that's not enough just on its own.

      Some of these items were just bought, restocked, but a change of heart has come on strong, and if you've been around the brand for a bit, you know I'm not one to shy away from messages of the heart.

      As such, everything currently in stock that we don't feel great about, is 50% off. All sales are final, but let's clear this out to make way for better brands to fill in. These were many of your favorites, mine too, but this transition is long overdue as we demand better from manufacturers instead of letting them get away with the bare minimum. 

      USE CODE: WALKTHETALK for 50% OFF
      Beverage Koozies Lake Life themed
      Beverage Koozies allbfcm2021big-saleearth-lovehomelake-daylast-chancesale-eligible-1stocking-stuffersstocking-stuffers-gifts-35-underunder-30wholesale-catalog
      Beverage Koozies $4.00
      Beverage Koozies $4.00
      SO COLD Winter Knit Hat
      SO COLD Winter Knit Hat allbrand-marksbfcm2021big-saleearth-lovehatslake-effect-cosale-eligible-1stocking-stuffers-gifts-35-underunder-30welcome-summer-salewholesale-catalog
      SO COLD Winter Knit Hat from $20.00 $35.00
      Sale
      SO COLD Winter Knit Hat from $20.00 $35.00
      LAKE DAY Tank
      LAKE DAY Tank 12-saleallbrand-marksbestsellersbfcm2021big-saleearth-lovesummer-foreverfall-flash-salekatherines-favoriteslabor-day-2019lake-daylake-day-bogo-50-offlake-effect-cosale-eligible-1sleevelesssummer-end-of-season-saleunder-30welcome-summer-salewholesale-catalogwomen
      LAKE DAY Tank $12.00 $40.00
      Sale
      LAKE DAY Tank $12.00 $40.00
      Fabric Face Mask
      Fabric Face Mask allbfcm2021big-saleearth-lovehappy-at-homehatsmercantilestocking-stuffers-gifts-35-underunder-30welcome-summer-sale
      Fabric Face Mask $2.00 $7.00
      Sale
      Fabric Face Mask $2.00 $7.00
      LAKE DAY Gray & Cranberry Long Sleeve Shirt
      LAKE DAY Gray & Cranberry Long Sleeve Shirt allbfcm2021big-salebogo-cozyearth-lovelake-daylake-day-bogo-50-offlake-effect-colast-chancelong-sleeve-menmensale-eligible-1summer-end-of-season-salewelcome-summer-salewholesale-catalog
      LAKE DAY Gray & Cranberry Long Sleeve Shirt
      Sold Out
      Sold out
      LAKE DAY Gray & Cranberry Long Sleeve Shirt
      Sold Out
      God Bless the Midwest Tee
      God Bless the Midwest Tee 12-saleallbrand-marksbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverlake-effect-colast-chancemenmkedaysale-eligible-1summer-end-of-season-saleteestees-menunder-30wholesale-catalogwomen
      God Bless the Midwest Tee $12.00
      God Bless the Midwest Tee $12.00
      LAKE DAY Ball Cap | RED (single line)
      LAKE DAY Ball Cap | RED (single line) allbfcm2021big-salebe-cool-bogoearth-lovehatslake-daylake-day-bogo-50-offlake-effect-colast-chanceoriginalssale-eligible-1summer-end-of-season-salewholesale-catalog
      LAKE DAY Ball Cap | RED (single line)
      Sold Out
      Sold out
      LAKE DAY Ball Cap | RED (single line)
      Sold Out
      LAKE DAY Tee Red Text
      LAKE DAY Tee (Red or Navy Text) 12-saleallbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverfall-flash-salelabor-day-2019lake-daylake-day-bogo-50-offlake-effect-colast-chancemenmkedaysalesale-eligible-1stocking-stufferssummer-end-of-season-saleteestees-menunder-30women
      LAKE DAY Tee (Red or Navy Text) $12.00
      LAKE DAY Tee (Red or Navy Text) $12.00
      Duck Duck Loon Baby & Toddler Tee
      Duck Duck Loon Baby & Toddler Tee allbrand-marksbfcm2021big-saleearth-lovesummer-foreverfinal-fewinfantkidslake-effect-cosale-eligible-1summer-end-of-season-saletoddlerwholesale-catalog
      Duck Duck Loon Baby & Toddler Tee
      Sold Out
      Sold out
      Duck Duck Loon Baby & Toddler Tee
      Sold Out
      Chase More Sunsets Tee Shirt - Unisex
      Chase More Sunsets Tee Shirt - Unisex 12-saleallbfcm2021big-salebe-cool-bogochase-more-sunsetsearth-lovesummer-foreverfall-flash-salefinal-fewlabor-day-2019lake-effect-colast-chancemensale-eligible-1summer-end-of-season-saletees-menunder-30welcome-summer-salewholesale-catalog
      Chase More Sunsets Tee Shirt - Unisex $12.00 $35.00
      Sale
      Chase More Sunsets Tee Shirt - Unisex $12.00 $35.00
      Bobber Ball Cap
      Bobber Ball Cap allbfcm2021big-salebe-cool-bogoearth-lovefinal-fewhatslake-effect-colast-chancesale-eligible-1summer-end-of-season-salewholesale-catalog
      Bobber Ball Cap
      Sold Out
      Sold out
      Bobber Ball Cap
      Sold Out
      Skinny Dipper Onesie
      Skinny Dipper Onesie allbrand-marksbfcm2021big-saleearth-lovesummer-foreverinfantkidslake-effect-cosale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Skinny Dipper Onesie $22.00
      Skinny Dipper Onesie $22.00
      Lake Icon Anchor Top
      Lake Icon Anchor Top allbrand-marksbfcm2021earth-lovelake-effect-colake-icon-anchor-collectionlast-chancesalesale-eligible-1sleevelesssummer-end-of-season-saleunder-30welcome-summer-salewomen
      Lake Icon Anchor Top $22.00 $30.00
      Sale
      Lake Icon Anchor Top $22.00 $30.00
      Go Fish Onesie
      Go Fish Onesie allbrand-marksbestsellersbfcm2021big-saleearth-loveinfantkidslake-effect-cosale-eligible-1summer-end-of-season-salewholesale-catalog
      Go Fish Onesie
      Sold Out
      Sold out
      Go Fish Onesie
      Sold Out
      Cabin Fever Ball Cap
      Cabin Fever Ball Cap allbfcm2021big-salebe-cool-bogoearth-lovehappy-at-homehatslake-effect-cosale-eligible-1summer-end-of-season-salewelcome-summer-salewholesale-catalog
      Cabin Fever Ball Cap
      Sold Out
      Sold out
      Cabin Fever Ball Cap
      Sold Out
      Bobber Thermal Long Sleeve Shirt
      Bobber Thermal Long Sleeve Shirt 12-saleallbrand-marksbestsellersbfcm2021big-salebogo-cozyearth-lovesummer-foreverfall-flash-salefinal-fewlake-effect-colast-chancelong-sleevelong-sleeve-menmensale-eligible-1summer-end-of-season-saleunder-30wholesale-catalogwomen
      Bobber Thermal Long Sleeve Shirt $12.00
      Bobber Thermal Long Sleeve Shirt $12.00
      Wild & Free Onesie
      Wild & Free Onesie allbrand-marksbfcm2021big-saleearth-lovesummer-foreverinfantkidslake-effect-cosale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Wild & Free Onesie $19.00
      Wild & Free Onesie $19.00
      LAKE DAY Serif Tee
      LAKE DAY Serif Tee allbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverlake-daylake-day-bogo-50-offlake-effect-colast-chancemenmkedayoriginalssale-eligible-1summer-end-of-season-saleteestees-menwelcome-summer-salewomen
      LAKE DAY Serif Tee
      Sold Out
      Sold out
      LAKE DAY Serif Tee
      Sold Out
      LAKE DAY Black Tee Shirt
      LAKE DAY Black Tee Shirt 12-saleallbrand-marksbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverlake-daylake-day-bogo-50-offlake-effect-colast-chancemensale-eligible-1summer-end-of-season-saletees-menunder-30
      LAKE DAY Black Tee Shirt $12.00
      LAKE DAY Black Tee Shirt $12.00
      Limited Edition Carhartt x Lake Effect Co Winter Hat
      Limited Edition Carhartt x Lake Effect Co Winter Hat 12-saleallbfcm-giftbfcm2021big-saleearth-lovehatskatherines-favoriteslake-effect-cosale-eligible-1stocking-stuffers-gifts-35-undersummer-end-of-season-saleunder-30welcome-summer-sale
      Limited Edition Carhartt x Lake Effect Co Winter Hat $12.00 $30.00
      Sale
      Limited Edition Carhartt x Lake Effect Co Winter Hat $12.00 $30.00
      Chase More Sunsets Flowy Tank
      Chase More Sunsets Flowy Tank allbrand-marksbfcm2021big-salechase-more-sunsetsearth-lovesummer-foreverlake-effect-colast-chancesleevelesssummer-end-of-season-salewelcome-summer-salewomen
      Chase More Sunsets Flowy Tank $35.00
      Chase More Sunsets Flowy Tank $35.00
      Harmony Eco-Fleece Crewneck
      Harmony Eco-Fleece Crewneck allbfcm2021big-salebogo-cozyearth-loveecosummer-foreverlake-effect-colast-chancelong-sleevelong-sleeve-menmenmkedaysalesale-eligible-1summer-end-of-season-salesweaterssweaters-menwelcome-summer-salewomen
      Harmony Eco-Fleece Crewneck $30.00 $44.00
      Sale
      Harmony Eco-Fleece Crewneck $30.00 $44.00
      Star Icon Ball Cap
      Star Icon Ball Cap allbfcm2021big-salebe-cool-bogoearth-loveflower-moonhatslake-effect-colast-chancesale-eligible-1summer-end-of-season-salewholesale-catalog
      Star Icon Ball Cap
      Sold Out
      Sold out
      Star Icon Ball Cap
      Sold Out
      Ladies Marbled Gray Muscle Tank
      Ladies Marbled Gray Muscle Tank allbfcm2021earth-lovelabor-day-2019lake-effect-colast-chanceoriginalssalesale-eligible-1sleevelessunder-30welcome-summer-salewomen
      Ladies Marbled Gray Muscle Tank $18.00 $32.00
      Sale
      Ladies Marbled Gray Muscle Tank $18.00 $32.00
      PEACE Winter Knit Hat
      PEACE Winter Knit Hat allbfcm2021big-saleearth-lovesummer-foreverhatslake-effect-cosale-eligible-1stocking-stuffers-gifts-35-undersummer-end-of-season-salewholesale-catalog
      PEACE Winter Knit Hat $35.00
      PEACE Winter Knit Hat $35.00
      Kids Long Live Lake Life Species Tee
      Kids Long Live Lake Life Species Tee 12-saleallbfcm2021big-saleearth-lovesummer-foreverfinal-fewkidslake-effect-cosale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Kids Long Live Lake Life Species Tee $12.00
      Kids Long Live Lake Life Species Tee $12.00
      15 oz coffee mug white and green
      15 oz. Lake Effect Co. Mug allbfcm2021big-saleearth-lovehappy-at-homehomesale-eligible-1stocking-stuffersstocking-stuffers-gifts-35-undersummer-end-of-season-saleunder-30welcome-summer-salewholesale-catalog
      15 oz. Lake Effect Co. Mug $12.00 $15.00
      Sale
      15 oz. Lake Effect Co. Mug $12.00 $15.00
      GO Lake Topography Tee Shirt - Unisex
      GO Lake Topography Tee Shirt - Unisex 12-saleallbrand-marksbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverlake-effect-colast-chancemenmkedaysalesale-eligible-1summer-end-of-season-saletees-menunder-30wholesale-catalog
      GO Lake Topography Tee Shirt - Unisex $12.00
      GO Lake Topography Tee Shirt - Unisex $12.00
      Home of the Wave Crew Tee
      Home of the Wave Crew Tee 12-saleallbfcm2021big-salebe-cool-bogoearth-lovesummer-foreverfinal-fewlabor-day-2019lake-effect-colast-chancemenoriginalssalesale-eligible-1summer-end-of-season-saletees-menunder-30welcome-summer-sale
      Home of the Wave Crew Tee $12.00 $32.00
      Sale
      Home of the Wave Crew Tee $12.00 $32.00
      LAKE DAY Kids Crewneck | Unisex
      LAKE DAY Kids Crewneck | Unisex allbfcm2021big-saleearth-lovesummer-foreverkidslake-daylake-day-bogo-50-offlake-effect-colast-chancesale-eligible-1summer-end-of-season-salewelcome-summer-sale
      LAKE DAY Kids Crewneck | Unisex
      Sold Out
      Sold out
      LAKE DAY Kids Crewneck | Unisex
      Sold Out
      Ladies "Land of the Free, Home of the Wave" Tank
      Ladies "Land of the Free, Home of the Wave" Tank allbrand-marksbfcm2021big-saleearth-lovesummer-foreverfall-flash-salelabor-day-2019lake-effect-colast-chanceoriginalssalesale-eligible-1sleevelesssummer-end-of-season-saleunder-30women
      Ladies "Land of the Free, Home of the Wave" Tank $18.00
      Ladies "Land of the Free, Home of the Wave" Tank $18.00
      DREAMER Toddler Tee
      DREAMER Toddler Tee allbrand-marksbfcm2021big-saleearth-lovefinal-fewkidslabor-day-2019lake-effect-cosale-eligible-1summer-end-of-season-saletoddlerwholesale-catalog
      DREAMER Toddler Tee
      Sold Out
      Sold out
      DREAMER Toddler Tee
      Sold Out
      Crew T-Shirt, Athletic Blue
      Crew T-Shirt, Athletic Blue allbrand-marksbestsellersbfcm2021big-salebe-cool-bogoearth-lovefinal-fewlabor-day-2019lake-effect-colast-chancemenoriginalssale-eligible-1summer-end-of-season-saleteestees-menwomen
      Crew T-Shirt, Athletic Blue
      Sold Out
      Sold out
      Crew T-Shirt, Athletic Blue
      Sold Out
      Chase More Sunsets Kids Long Sleeve
      Chase More Sunsets Kids Long Sleeve 12-saleallbfcm2021big-salechase-more-sunsetsearth-lovesummer-foreverkidslake-effect-colast-chancemkedaysale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Chase More Sunsets Kids Long Sleeve $12.00
      Chase More Sunsets Kids Long Sleeve $12.00
      LAKE DAY Kids Tee | Unisex, Triblend
      LAKE DAY Kids Tee | Unisex, Triblend 12-saleallbfcm2021big-saleearth-loveecosummer-foreverfinal-fewkidslake-daylake-day-bogo-50-offlake-effect-colast-chancesale-eligible-1summer-end-of-season-saleunder-30welcome-summer-salewholesale-catalog
      LAKE DAY Kids Tee | Unisex, Triblend $12.00 $28.00
      Sale
      LAKE DAY Kids Tee | Unisex, Triblend $12.00 $28.00
      Waffle Beanie Hat
      Waffle Beanie Hat allbfcm-giftbfcm2021big-saleearth-lovehatslake-effect-cooriginalssale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Waffle Beanie Hat $11.00
      Waffle Beanie Hat $11.00
      Harmony Eco-Heather Racerback
      Harmony Eco-Heather Racerback 12-saleallbrand-marksbfcm2021big-saleearth-loveecofinal-fewlake-effect-colast-chancemkedaysale-eligible-1sleevelesssummer-end-of-season-saleunder-30welcome-summer-salewomen
      Harmony Eco-Heather Racerback $12.00 $32.00
      Sale
      Harmony Eco-Heather Racerback $12.00 $32.00
      Sunset + Crescent Kids Long Sleeve
      Sunset + Crescent Kids Long Sleeve 12-saleallbfcm2021big-saleearth-lovesummer-foreverfinal-fewkidslake-effect-cosale-eligible-1summer-end-of-season-salesunset-crescent-designunder-30wholesale-catalog
      Sunset + Crescent Kids Long Sleeve $12.00
      Sunset + Crescent Kids Long Sleeve $12.00
      Cabin Fever Unisex Tee
      Cabin Fever Unisex Tee 12-saleallbfcm2021big-saleearth-lovesummer-foreverlake-effect-comenteestees-menunder-30welcome-summer-salewomen
      Cabin Fever Unisex Tee $12.00 $32.00
      Sale
      Cabin Fever Unisex Tee $12.00 $32.00
      Skinny Dipper Toddler Tee
      Skinny Dipper Toddler Tee 12-saleallbfcm2021big-saleearth-lovelake-effect-cosale-eligible-1summer-end-of-season-saletoddlerunder-30wholesale-catalog
      Skinny Dipper Toddler Tee $12.00
      Skinny Dipper Toddler Tee $12.00
      Logo Ball Cap Red
      Logo Ball Cap allbfcm2021big-salebe-cool-bogoearth-lovehatslake-effect-colast-chancemkedayoriginalssale-eligible-1summer-end-of-season-saleunder-30wholesale-catalog
      Logo Ball Cap $20.00
      Logo Ball Cap $20.00
      Lake Effect Co. Onesie Navy
      Lake Effect Co. Onesie allbfcm2021big-saleearth-lovesummer-foreverfinal-fewinfantkidslake-effect-cooriginalssale-eligible-1summer-end-of-season-saleunder-30
      Lake Effect Co. Onesie $18.00
      Lake Effect Co. Onesie $18.00
      Anchor Lake Icon Navy Tee | Baby, Toddler, Kids
      Anchor Lake Icon Navy Tee | Baby, Toddler, Kids 12-saleallbfcm2021big-salebogo-cozyearth-lovesummer-foreverinfantkidslake-icon-anchor-collectionsummer-end-of-season-saletoddlerunder-30
      Anchor Lake Icon Navy Tee | Baby, Toddler, Kids $12.00
      Anchor Lake Icon Navy Tee | Baby, Toddler, Kids $12.00
      Chase More Sunsets Unisex Tee (Athletic Blue)
      Chase More Sunsets Unisex Tee (Athletic Blue) 12-saleallbfcm2021big-salechase-more-sunsetsearth-lovesummer-foreverlake-effect-comensummer-end-of-season-saleteestees-menwelcome-summer-salewomen
      Chase More Sunsets Unisex Tee (Athletic Blue)
      Sold Out
      Sold out
      Chase More Sunsets Unisex Tee (Athletic Blue)
      Sold Out
      HAPPY SUN Baby Onesie
      HAPPY SUN Baby Onesie allbfcm2021big-saleearth-loveecofinal-fewinfantkidssale-eligible-1summer-end-of-season-salesunset-crescent-designwholesale-catalog
      HAPPY SUN Baby Onesie
      Sold Out
      Sold out
      HAPPY SUN Baby Onesie
      Sold Out
      HAPPY SUN Kids Tee
      HAPPY SUN Kids Tee 12-saleallbrand-marksbfcm2021big-saleearth-lovesummer-foreverinfantkidssale-eligible-1summer-end-of-season-saletoddlerunder-30wholesale-catalog
      HAPPY SUN Kids Tee $12.00
      HAPPY SUN Kids Tee $12.00
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      jumpin@lakeeffectco.com

      The Hartland HQ is no longer open — we offer pretty darn cheap shipping. Paying for shipping compensates us for our materials and time.

      I acknowledge, with respect and reverence, that Lake Effect Co operates on original land of the Kickapoo, Peoria, Sauk & Fox, Potawatomi, Miami, and Sioux Nations.

      DIVERSITY LOVE

      Lake Effect Co celebrates and honors (and supports when / where we can to the best of our ability) all the beautifully diverse, colorful, unique expressions of our human species. One thing I've learned from witnessing nature is that diversity makes the whole thrive — spoiler, WE ARE NATURE.

      © 2023 Lake Effect Co. The Lake Effect Co. Long Live Lake Life, Chase More Sunsets, LAKE DAY, and SO COLD designs are registered trademarks of Lake Effect Living LLC. Powered by Shopify

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