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LONG LIVE LAKE LIFE.

We care about the humans who make what we sell. We care about the impact these items leave on the earth. We know there's always room to give or do more.

While we've taken many approaches — from being nearly 100% eco-friendly (product, fulfillment, etc.) to donating a portion of sales to the sum of nearly $10,00 in five years — what we've seen as most effective is this:

When you recognize that some of your greatest joys and your easiest healing comes from the water, you do everything you can to celebrate and protect it! You make the lasting, impactful change.

Our focus is on helping you create that moment through our inspired brand & product. Jump in!

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