Welcome to Lake Effect Co., a water-loving brand focusing on consciously-sourced clothing and accessories. We offer a carefully curated mix of responsibly-made items, whether our own heart-centered designs or by makers with similar missions.
We care about the humans who make what we sell. We care about the impact these items leave on the earth. We know there's always room to give or do more, so 1% of our sales go to organizations that support the Great Lakes and the GREAT people of our country who are in need of some care.
When you recognize that some of your greatest joys and your easiest healing comes from the water, you do everything you can to celebrate and protect it!When you recognize that not everyone has this same access, you work to change that.
We are swimmers, boaters, paddlers, wet dogs, sunset-chasers, risers-with-the-dawn, eagle-spotters, and pier-loungers, all sharing a love of our own version of a life connected to the water.