January 14, 2020 2 min read
Loving the lake creates a deep desire to protect her, which is core to our business - in our sourcing, our operations, and in our overall business model. With each purchase you make from Lake Effect Co. 5% is donated to FLOW- For Love Of Water. Based out of Traverse City, MI, and therefore sitting on Lake Michigan’s Grand Traverse Bay, FLOW’s mission is to “safeguard the Great Lakes, the planet’s largest freshwater lake system and the very lifeblood of the Midwest, by advancing public trust solutions and cutting-edge policy work.”
We hope you feel pride in knowing that the contributions we’re able to make from your Lake Effect Co. purchases have helped support FLOW as they work to protect the Great Lakes.
FLOW is doing amazing work, and today we want to share with you what they consider to be some of their biggest wins in 2019.
Our love for the lakes is the cornerstone of our business. We love knowing that each of you shares even a little bit of that love and that together we can help to protect what we love.